ly·ra /ˈlaɪrə/ n.
A reliable content writer, SEO strategist, and virtual assistant who turns messy to-do lists and blank pages into content that gets done, gets found, and gets results.
Writing That Adapts
From SEO blogs and product pages to landing pages and email content, I help brands turn their ideas into clear, useful, and search-friendly content.
Content Writing
You know your business needs content, but writing blogs, web copy, and product pages keeps getting pushed aside.
SEO Support
Your website exists, but people are not finding it. You need structure, optimization, and content that supports visibility.
Virtual Assistance
Your workload is growing, tasks are piling up, and you need someone dependable to help keep things moving.
I didn’t start out as a writer. I started my career in Trade Marketing, and it was not until over three years ago that I shifted to freelancing, offering content writing, copywriting and virtual assistance services.
Finding out that some of my content has been referenced in academic research and studies and is driving traffic to my client’s websites is the kind of “success” that tells me I’m doing something right.
Right now, I’m deep-diving into SEO, GEO and AEO, because the question my clients are asking these days has shifted: it’s no longer just “how do I rank on Google?” It’s now “How do I get found in a world where AI is changing how people search?” That’s the problem I want to solve for you.
I love learning, diverse work, and the challenge of making complex things simple. Don’t figure out everything alone. Save time and let’s grow your business together!
Let’s Talk!“Lyra worked with me for content creation for my website and managed an ongoing campaign. Lyra was great at focusing on the customer and making sure we took care of what users were looking for. Her Excel skills were exceptional.”